Guide
Analytics Tracking
Add To Cart
1min
Call-to-action (CTA) buttons within the search result display, such as "Add To Cart," are essential for analytics tracking. These interactions play a crucial role in enabling machine learning algorithms to accurately rank items.
When a shopper clicks a CTA button, the resulting analytics call to Klevu should be recorded as a product click, equivalent to proceeding to the product detail page.
See the corresponding sections for the appropriate details: